Texas Instruments listened to their customers when this processor was designed. The need to update current products with more of the functions end users are seeking was recognized. When users have a processor at this price point at low power levels, but with increased functionality, it opens limitless design possibilities. Designers can add a greater level of functionality to their designs that might have currently been based off an ARM9 processor, or even a microcontroller. Texas Instruments has given three application examples of what these new AM335x ARM microprocessors can enable in these designs. The 3D graphics and more interactive interfaces are only a few of the new functions that can be incorporated.