When comparing the ICAM with two competitors in the market, it is evident that each product has distinct features. While the competitor offers a broader range than the ICAM's 1.6 MP resolution, Advantech’s next-gen ICAM-540 stands out with an impressive 8 MP resolution. Moreover, the device boasts superior compute power, enhancing its performance. A standout feature of the ICAM is the integration of built-in lighting and lens, setting it apart as the sole supplier offering this convenience. Additionally, the BSP (broad support package) includes a web-based UI, with much of the SDK based on HTML 5, facilitating easier connection for customers and programmers and enabling quicker evaluation of the ICAM.